“If you build it, they will come” may have worked for Kevin Costner, but I […]
You’re Not The Hero — Your Customer Is
April Sunshine Hawkins is a StoryBrand workshop facilitator, keynote speaker, and co-host of the Marketing […]
How to Choose a Marketing Team Structure That Doesn’t Just Look Good on Paper
Most things in life are only as good as their foundation. Houses, ice cream sundaes, […]
Brand Strategy 101: 7 Important Elements of a Company Branding Plan
We’re bombarded with tens of thousands of messages everyday — and most of them are […]
The Ultimate Guide to Instagram for Business [+ Data From 650+ Marketers]
More companies than ever are using Instagram for business — over 200 million businesses, to […]