As a content creator, I know brand identity is everything, which is why my personal […]
AI Chatbots: My Top 23 Picks for 2025
When I first heard about AI chatbots, I was skeptical. Could a bot really hold […]
How Content Gap Analysis Bolsters Your Marketing Strategy
Over the past five years, I’ve been creating content for some of the most successful […]
How to Get Celebrity Endorsements — Even if You’re Not a Huge Brand
As a marketer and pop-culture fanatic, I am fascinated by celebrity marketing. I love seeing […]
40 Zoom Backgrounds For Memorable Meetings [+ Holidays, Parties & More]
Zoom backgrounds have been my lifesaver since I started scheduling remote meetings. With these backgrounds, […]
10 of the Best TikTok Ad Examples (+Why They’ll Make You Click)
I’ve tried and tried, but I can’t crack the TikTok algorithm. Friends and peers regularly […]
Marketing Wrapped 2024 & Top Strategies for the New Year, According to Spotify’s Global Head of Business Marketing
By mid-December, my Instagram feed is overflowing with my friends’ Spotify Wrapped playlists. So I […]
How Brands Are Investing in Video Marketing on a Budget [2024 Data]
It’s hard to ignore the fact that video is now a leading trend for marketing […]
7 AI Automation Examples that Will Streamline Your Marketing Strategy
Just when it looks like I can‘t possibly write anything else about AI, I arrive […]
The Ins-and-Outs of Content Optimization, Straight From a Marketer
Over the past three years, I’ve written over 200 marketing content pieces from blog posts […]