My transformation from serving customers to nurturing a community didn’t happen overnight. It started with […]
These AI workflows can 10X your marketing productivity [+ video]
Time is money in marketing, so why not use AI workflows to boost productivity? I […]
OpenAI secretly launched a sales agent — here are the details
In February, OpenAI gave a two-minute demonstration at a private event in Tokyo. The demo […]
How one co-founder runs a zero-employee marketing agency with AI tools
Running a marketing agency used to mean juggling a small army of freelancers, risking missed […]
How I applied the 95-5 rule to build Gong’s brand from the ground up
When I stepped into my role as head of content at Gong, I didn’t come […]
KPI dashboards & how to use them in your marketing
I’ll never forget the first time someone asked me for a marketing performance update. I […]
Creating a B2B buyer journey map in 8 steps
When I started working with B2B companies, I quickly realized that understanding how your customers […]
Why writing with clarity matters in marketing (+ 9 ways to simplify your message)
Writing with clarity means making your content easy to read and understand. If your audience […]
How marketers are navigating a possible recession (and advice about what you should do during it) [new data]
Right now, some people will absolutely, 100% say that we’re in, without a doubt, a […]
Forget Photoshop: Google AI Studio is the new editing powerhouse
Image editing used to mean opening Photoshop, wading through complex tools, and spending hours on […]
