AI-powered email content suggestions are changing how marketing teams write, test, and scale email campaigns. […]
Website homepage design: My favorite 32 examples to inspire you
Homepage design shapes the first impression potential customers have of your business, yet many companies […]
“AI is bad at being cool”
I spent the last week asking HubSpot marketers to get really honest about what actually […]
2025’s Lingering Questions
Lingering Questions is one of my favorite parts of the Masters in Marketing newsletter, because […]
3 easy growth hacks to get ahead in an AI-saturated landscape
Over the last five years, the business world has undergone a more dramatic transformation than […]
Circus dreams and serious struggles: Lessons on leadership from a literal ringmaster
Lights dim. Sounds hush. The aerialist spins into the air. Sequins sparkle in the warm […]
How The Doux uses AI to engage community
“I think we’re moving into a space where most beauty companies are tech companies,” says […]
Intent-based marketing: How to target ready buyers
In business, to waste time is to waste money so you need a strategy that […]
Future of newsletters: 6 trends changing the newsletter industry in the next year
The future of newsletters is bright, but it’s a far cry from its snail mail […]
3 bitter truths all marketers need to hear right now
When I saw a LinkedIn post from today’s master declaring, “Marketing’s job is not to […]
